Growth is a craft.
We build and scale brands through strategy, creative and technical growth hacking — either as your fractional CMOs or as your strategic consultants. We're the ones you call when you want to do something extraordinary with your digital marketing.
What we do
We grow brands digitally
Strategic and technical performance marketing built on our framework — 10+ years in the trenches and €40M+ in ad spend behind every decision.
Book an audit
What we've done for others
80+ brands have felt the difference. Read their stories, then picture your own.
Read our case studiesBrands we've helped
Mathias
Founders with 70,000+ subscribers on YouTube
From €300–400K to €2.6M+ — a five-year partnership
Morten Larsen
Founded Hungry · Shark Tank investor
From idea to launched platform in four months
You always know who's sitting with what.
No account managers, no juniors. The two you write with are the two touching the account.
Nicklas
Growth Hacker · Fractional CMO
Owns
Meta Ads, Klaviyo, strategy and creative
Malthe
Growth Hacker · Lead Pull Specialist
Owns
Google Ads, Bing, feed optimisation and profit tracking
The menu · Two dishes
There are only two things on our menu.
Two ways to work together — no more. We only do what we're best at, and say no to the rest.
Profit Forge
€5,200/moThe whole system run under one roof — we own the outcome.
What you get
- Meta, Google and Klaviyo as one profit-driven system
- Creative & copy produced and tested on an ongoing basis
- Server-side tracking, profit signal and profit dashboard
- Fractional CMO, written plan and monthly strategy call
- One direct line to the people working in the account
Fits if: you want us to own the outcome, and need 2-3 channels run as one.
Read more →02Essentials
€975/mo per channelA senior media buyer on the one channel you pick.
What you get
- A senior media buyer — no juniors
- Expert execution of the channel to best practice
- Full channel ownership, from setup to operations
- One direct line to your specialist
- Ongoing reporting and a sounding board on the channel
Fits if: you're starting with one channel and already have your own creative.
Read more →Both without lock-in. See the full comparison →
We cover the whole stack.
Most agencies sell you the top layer. The three underneath decide whether it actually works — and that's usually where the bottleneck sits.
Advertising
Brings the traffic in
Meta · Google · Klaviyo
Data & tracking
Makes the algorithm bid on profit, not clicks
Server-side · profit signal
Software & automation
Removes the manual work that eats the margin
Platforms · webhooks · document flows
Web
Turns the traffic into orders
Shops and sites
Profit
What's left once every cost is paid.
↺ Data flows back up — every month starts smarter than the last.
● The layers most agencies don't touch
You'd otherwise need these six in-house
Media buyer (Meta)
≈ €6,820
Media buyer (Google)
≈ €6,820
Email marketer
≈ €6,820
Content creator
≈ €5,700
Tracking specialist
≈ €9,230
Marketing manager
≈ €11,210
Six functions in-house
≈ €46,600/mo
Plus software, recruitment, holiday cover and the time it takes to manage them.
Oaksmond Profit Forge
€5,200/mo
You don't get six full-time employees for €5,200. You get those six functions covered by two seniors with 10+ years behind them — and you pay for the time your account actually needs. The point isn't that we're nine times cheaper. It's that you don't have to build the department to get the work done.
Median monthly salary, Statistics Denmark (LONS20, 2024), nearest official job function — gross, incl. pension, converted at the same rate as our pricing. Software and web are quoted separately; we only touch them when they're the bottleneck.
What we've built
Trade-in platform
Direct API access to Shopify, Stripe and Shipmondo.
Document flow that reconciles itself
Records, invoices and VAT straight over REST to e-conomic.
Automation web
SMS gateway, transactional email, webhooks on order events.
At Matraws we built the trade-in platform from scratch — and freed up 10-15 hours a week.
Words from the people paying the invoice.
“We thought we were buying a good service, but we've gotten far more than we feel we've paid for.”
Lucas Lima
“Sitting across from a partner who takes a genuine interest in your business isn't something you see every day.”
Jonas Herlev, partner
“Malthe and Nicklas deliver a service beyond the ordinary. They're sharp in their field and know how to create results.”
Martin Appelby
“Nicklas is highly skilled in Facebook advertising with a strong grasp of business. He lifted our company to a height we only dared to dream of.”
Ryan Mortensen, owner
Tools
Acquisition
Data & Attribution
Creative & Automation
CRM
Web development
Platform & Comms
Shall we look at your numbers?
30 minutes where we go through accounts, tracking and numbers together — and tell you honestly whether we can move them, and what that would take. Including if the answer is that you're not ready yet.
It does require you to bring your real numbers. We can't assess a business on guesses.